Asset Allocation and Diversification (2024)

"Don't put all your eggs in one basket." That timeless adage tidily sums up the concepts of asset allocation and diversification.

When it comes to investing, asset allocation is the equivalent of deciding how many of your eggs you're going to put into how many different baskets—or asset classes. Diversification is the spreading of your investments both among and within different asset classes. And rebalancing means making regular adjustments to ensure you're still hitting your target allocation over time. All are important tools in managing investment risk.

These strategies are all about variety. If done well, asset allocation, diversification and rebalancing should help generate a healthy blend of performance and risk protection for life.

The first step is deciding on an asset allocation. Usually expressed on a percentage basis, your asset allocation is what portion of your total portfolio you'll invest in different asset classes, like stocks, bonds and cash or cash equivalents. You can make these investments either directly by purchasing individual securities or indirectly by choosing funds that invest in those securities. Other asset classes some investors consider include options, futures and commodities, real estate and more.

Different categories of investments respond to changing economic and political conditions in different ways. By including different asset classes in your portfolio, you increase the probability that some of your investments will provide satisfactory returns even if others are flat or losing value.

Your asset allocation will depend on a number of factors, including your risk tolerance and your investment horizon. You may also have a different target asset allocation for different accounts. For example, you may invest more heavily in cash or cash equivalents in your down payment fund if you're getting ready to buy a house, while simultaneously investing more heavily in stocks in your retirement fund if retirement is still decades away.

Defining Diversification

Asset allocation alone is not enough to effectively manage risk. After all, allocating 100 percent of your assets into security in one asset class won’t offer up much protection. Instead, it will expose you to concentration risk. That’s where diversification comes in.

Diversification reduces the risk of major losses that can result from over-emphasizing a single security or single asset class, however resilient you might expect that asset or asset class to be. This is especially true if your assets are "uncorrelated," meaning they react to economic events in ways independent of other assets in your portfolio. Stocks and bonds, for instance, often move in different directions from each other, which is why holding both of these asset classes (and others) can help manage risk. Learn more in this Smart Investing Course:Playing the Field: Diversification.

Financial experts tend to recommend diversification among and within asset classes. For example, when it comes to stocks, diversification increases when you own multiple stocks. It increases further when those stocks are made up of different sized companies (small, medium and large companies), include different sectors (technology, consumer, healthcare and more) and are diversified geographically (domestic and international).

Similarly, if you're buyingbonds, you might choose bonds from different issuers—the federal government, state and local governments and corporations—as well as those with different terms and different credit ratings.

Building a diversified portfolio is one of the reasons many investors turn to pooled investments—such as mutual funds and exchange-traded funds. Pooled investments typically include a larger number and variety of underlying investments than you're likely to assemble on your own, so they help spread out your risk. You do have to make sure, however, that even the pooled investments you own are diversified. For example, owning two mutual funds that invest in the same subclass of stocks won't help you to diversify.

Role of Rebalancing

As market performance alters the values of your asset classes, you may find that your portfolio no longer provides the balance of growth and return that you want. In that case, you may want to consider adjusting your holdings to realign with your original allocation.

Although there’s no official timeline that determines when you should rebalance your portfolio, you may want to consider whether you need to rebalance once a year as part of an annual review of your investments.

Keep in mind that account shifting means potential sales charges and other fees. Aside from the costs you might incur, switching out of investments when the market is doing poorly means locking in your loss. If this occurs in a taxable account, you may be able to take a tax deduction, but that’s not the case with tax-advantaged retirement accounts. Also, be aware that if your investments have increased in value, selling them to rebalance your portfolio in a taxable brokerage account could result in your having to pay capital gains taxes.

You can rebalance your portfolio in different ways. Three common approaches include:

  • redirecting money to the lagging asset classes until they return to the percentage of your total portfolio that they held in your original allocation;
  • adding new investments to the lagging asset classes, concentrating a larger percentage of your contributions on those classes; and
  • selling off a portion of your holdings within the asset classes that are outperforming others. You may then reinvest the profits in the lagging asset classes.

All three approaches work well, but some people are more comfortable with the first two as they may find it hard to imagine selling off investments that are doing well in order to put money into those that aren't. Remember, though, that if you invest in the lagging classes, you'll be positioned to benefit if they turn around and begin to prosper again.

Another approach some investors take is to invest in lifecycle funds, also called target date funds, which are designed to have their allocation modified gradually over a period of years, shifting its focus from seeking growth to providing income and preserving principal. Learn more about target date funds.

Learn more about key investing topics.

Asset Allocation and Diversification (2024)

FAQs

Asset Allocation and Diversification? ›

While asset allocation refers to the percentage of stocks, bonds, and cash in your portfolio, diversification involves spreading your assets across asset classes within those three buckets.

What are the 4 types of asset allocation? ›

There are several types of asset allocation strategies based on investment goals, risk tolerance, time frames and diversification. The most common forms of asset allocation are: strategic, dynamic, tactical, and core-satellite.

How do you diversify asset allocation? ›

A diversified portfolio should be diversified at two levels: between asset categories and within asset categories. So in addition to allocating your investments among stocks, bonds, cash equivalents, and possibly other asset categories, you'll also need to spread out your investments within each asset category.

What is the difference between asset allocation and portfolio? ›

Usually expressed on a percentage basis, your asset allocation is what portion of your total portfolio you'll invest in different asset classes, like stocks, bonds and cash or cash equivalents.

Why should an investor consider diversification and asset allocation? ›

The Magic of Diversification.

In addition, asset allocation is important because it has major impact on whether you will meet your financial goal. If you don't include enough risk in your portfolio, your investments may not earn a large enough return to meet your goal.

What are the golden rules of asset allocation? ›

Asset allocation based on age uses a thumb rule: 100 years – Current Age = % in Equity/Risk Assets. Well, this is very first-level thinking. It is based on the assumption that younger investors have longer time to make money and hence must allocate higher portion of their investable surplus to high risk assets.

What is the most successful asset allocation? ›

If you are a moderate-risk investor, it's best to start with a 60-30-10 or 70-20-10 allocation. Those of you who have a 60-40 allocation can also add a touch of gold to their portfolios for better diversification. If you are conservative, then 50-40-10 or 50-30-20 is a good way to start off on your investment journey.

What should a diversified portfolio look like? ›

Having a mixture of equities (stocks), fixed income investments (bonds), cash and cash equivalents, and real assets including property can help you maintain a well-balanced portfolio. Generally, it's wise to include at least two different asset classes if you want a diversified portfolio.

What is a good asset allocation strategy? ›

Income, Balanced and Growth Asset Allocation Models
  • Income Portfolio: 70% to 100% in bonds.
  • Balanced Portfolio: 40% to 60% in stocks.
  • Growth Portfolio: 70% to 100% in stocks.
Jun 12, 2023

What is an example of diversification? ›

Here are some examples of business diversification strategies: Product diversification: A company that primarily sells clothing might expand into selling home goods and accessories. Market diversification: A company that sells only in the domestic market might expand into international markets.

What is the rule of thumb for asset allocation? ›

The common rule of asset allocation by age is that you should hold a percentage of stocks that is equal to 100 minus your age. So if you're 40, you should hold 60% of your portfolio in stocks. Since life expectancy is growing, changing that rule to 110 minus your age or 120 minus your age may be more appropriate.

What 3 things determine your asset allocation? ›

Choosing the allocation that's right for you
  • Your goals—both short- and long-term.
  • The number of years you have to invest.
  • Your tolerance for risk.

What is an example of asset allocation? ›

Let's say Joe's original investment mix is 50/50. After a time horizon of five years, his risk tolerance against stock may increase to 15%. As a result, he may sell his 15% of bonds and re-invest the portion in stocks. His new mix will be 65/35.

What is the best diversified portfolio? ›

A diversified portfolio should have a broad mix of investments. For years, many financial advisors recommended building a 60/40 portfolio, allocating 60% of capital to stocks and 40% to fixed-income investments such as bonds.

What is a key factor you should consider when determining asset allocation and diversification? ›

Because each asset class has its own level of return and risk, investors should consider their risk tolerance, investment objectives, time horizon, and available money to invest as the basis for their asset composition. All of this is important as investors look to create their optimal portfolio.

What are the dangers of over diversifying your portfolio? ›

Over-diversification increases risk, stunts returns, and raises transaction costs and taxes. Most financial advisers will tell you that diversification is the best way to protect your portfolio from risk and volatility.

What are the 4 allocation strategies? ›

1Lotteries, markets, barter, rationing, and redistribution of income are all methods commonly used to. allocate scarce resources.

What are four 4 kinds of assets? ›

Assets can be broadly categorized into current (or short-term) assets, fixed assets, financial investments, and intangible assets.

What is the safest asset to own? ›

Key Takeaways
  • Understanding risk, including the risks involved in investing in the major asset classes, is important research for any investor.
  • Generally, CDs, savings accounts, cash, U.S. Savings Bonds and U.S. Treasury bills are the safest options, but they also offer the least in terms of profits.

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